Taylor Blanchard joined Fareway in 2025 as Senior Director of Marketing and currently serves as Assistant Vice President of Marketing, where she provides strategic leadership for the company’s integrated marketing efforts. With more than a decade of experience in marketing and communications, Taylor has held diverse roles across the marketing spectrum.
Her expertise includes media strategy and planning, digital and web strategy, copywriting, traditional advertising, direct mail, and integrated campaign development.
Outside of her role at Fareway, Taylor is an active contributor to the marketing and advertising community. She serves on the American Advertising Federation (AAF) Board of Directors and is a member of the American Marketing Association (AMA). In addition, she supports EveryStep’s
mission through her role on the Young Professionals Advisory Committee, using her expertise to help strengthen community impact.
Taylor lives in Grimes, Iowa, with her husband and their three children. In her free time, she enjoys DIY home projects, spending time outdoors, gardening, reading, and traveling.